Hi, I’m Scott,
UX Design and Leadership
I’m a UX designer with over ten years of experience with enterprise and startup companies. My focus is on creating user-friendly user experiences that yield desirable customer outcomes and measurable business results. I pivoted from front-end development to user experience after working at a design firm called frog. Since then, I have had the pleasure of designing user experiences for companies like Microsoft, IBM, National Instruments, and recently consulting for startups.
I facilitate daily design scrum meetings, retrospectives and sprint planning. I work with offering managers and executive team to prioritize work for UX Leads and designers.
IBM Cloud Computing Includes Bare Metal servers that are dedicated physical servers and virtual servers on IBM Cloud.
Tasked to work with the team to help support cloud computing from a UX perspective.
Collaborated with executive team and stakeholders create to hills to inform the design.
Helped facilitate a design thinking workshop for Bare Metal, VSI and Container teams. We discovered quickly that stakeholders wanted ordering to be as easy as ordering a pizza.
Performed competitive research with other online offerings including pizza ordering systems.
Learnings
Steps are numbered so it is very clear where to start and finish.
Good eye flow & skimmable.
Excellent story telling.
Have extensible configuration areas.
Have a preview of the order.
Keep the number of steps low.
Iterated on designs with team and crafted a prototype on learnings. Feedback and critiques informed future designs iterations.
Crafted an end-to-end story for IBM’s InterConnect conference and outbound marketing teams
by helping to consult and facilitate meetings with cross-functional executive stakeholders and executive team.
Collaborated with stakeholders to create story, vignettes and visuals.
Highest Net Promoter Score in IaaS.
Hosted design thinking kickoff workshop. Worked with offering management and other stakeholders to design the user experience. Worked with IBM’s Carbon Design system. Ongoing UX design of new features and offerings by working with offering management and other stakeholders.
IBM Cloud for VMware empowers customers to move and modernize VMware workloads
Tasked to work with the team to deliver the UX from ground up.
Collaborated with executive team and stakeholders to create hills to inform the design.
Kicked off the project with a hosted Enterprise Design Thinking workshop.
This aligned stakeholders with project goals and direction of the product. Workshop output included Hills and other outputs that informed the design.
Collaborated with the team on a storyboard of the end-to-end user experience. In this example, our persona has a conversation about comparing and purchasing our offering from IBM Cloud.
Worked with stakeholders to determine high impact features.
Speed, scale, control and restore were the highest impact features with an emphasis on backup.
Iterated on end-to-end workflows with cross functional teams and stakeholders. Deliverables include information architecture, workflows, InVision prototypes and Sketch files.
After many iterations using the design, prototype, review process, final designs were delivered. Worked with development during the implementation process.
Developer DivisionDevelopment Planning
Helped define the strategy for the development planning of Visual Studio. Designed workflows, strategy, and consulted division wide stakeholders.
Visual Studio
Concurrently designed run time and design time workflows to illustrate the complete developer experience within Visual Studio. Worked with Office 365 and Visual Studio teams.
Visual Studio
Worked with stakeholders to design specific experiences.
This work is confidential.
VisualStudio.comEnhanced the current Visual Studio Online experience by adding user centered features to the TFS Work Item Tracking system experiences.
Hosted design workshops, consulted stakeholders, iterated on designs and performed usability testing. Gathered stakeholder sign off and delivered workflows and redlines.
The outcome increased user performance and the scaling of the TFS Work Item Tracking experience.
TFS Kanban Boards & hierarchy
Exploration video & swimlanes
Team Rooms allow developers to communicate and view related TFS items in real time.
Tasked to create a team room experience from scratch. Hosted design workshops, consulted stakeholders, iterated on designs and performed usability testing. Gathered stakeholder sign off and delivered workflows and redlines.
The outcome is a popular team room experience that compliments the Visual Studio Online experience.
Microsoft project managers use PowerPoint to communicate their ideas to stakeholders.
Unfortunately, PowerPoint isn’t the best prototyping tool, so I designed and developed this fully functional PowerPoint toolkit to allow Microsoft teams to create higher fidelity Ux prototypes.
During discovery, design and development, I collaborated across multiple teams and hosted multiple brown bag talks.
The TFS Prototyping Toolkit is still in use today.
“New Open APIs for Office 365: These REST-based APIs for mail, files, calendar and contacts will empower Android, iOS, Windows or Web developers to leverage over 400 petabytes of Office 365 content to deliver enhanced productivity to the millions of Office 365 subscribers. Available today through the Microsoft API Sandbox for Office 365.”
– Forbes
From inception to deployment, my vision design work started 4 months before the intial launch. Performed countless pivots and mockups for design reviews.
Designed an end to end API Sandbox experience where developers are encouraged to learn and play with the Office 365 API’s.
Ongoing work includes designing towards the long term vision.
Minimal viable product
Worked with stakeholders and researchers to iterate and gather feedback. Delivered workflows and redlines. Worked with developers during implementation.
The outcome was a lower abandonment rate and greater customer success level.
Onsite Assessments is an onsite hazard assessment application that allows field sales agents market products based on hazard types and entries.
Vision brainstorming
Design workshops
Vision story
Final deliverable
Further information on this project is confidential.
Holomaps|
Here is the storyboard for the video. 
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Startuy– SoftPedia
4 out of 5 stars– Windows App Store
– Best Windows 8 Apps
– Start screen tiles
– Video and overlay theme packs
– Accelerometer and swipe sensitive parallax video and camera backgrounds
– Parallaxing overlays
– Customizable with your own video backgrounds and overlays
“[…]There is one thing, however, that could completely change your opinion on the Start screen. Simply called Startuy, the concept you’re seeing here is a re-imagination of the Windows Start screen, bringing lots of great features on Windows 8.1.”
SoftPedia
For fun! I created Startuy from ideation to deployment, keeping it scoped to a Minimal Viable Product. I worked on it for an hour a day during lunch for a few months until it was complete.
Come up with an original application concept
Make everything from scratch
Use the best tools
Author in C#
Talk to hardware
Support in app purchases
Deploy to a Surface RT device
Bend the Ux rules
Pass the Windows App Certification Kit
Use the Windows Store dashboard
Pass Windows Store certification
Launch
Performed research, hosted design workshops, consulted stakeholders,
iterated on designs and performed usability testing. Gathered stakeholder sign off.
LabVIEW is a system-design platform and development environment for a visual programming language. I was tasked to update the UX from the existing LabVIEW platform experience.
LabVIEW Web UI Builder gives you the ability to develop lightweight, web-based thin client applications through graphical programming. These applications serve as graphical user interfaces GUIs that enable users to remotely monitor and control LabVIEW-based measurement and automation systems through a web browser.
LabVIEW system designer supports visual programming at a higher level of hardware abstraction.
Tasked to collaborate with stakeholders to define the UX for a family of products. Holistic design approach to keep the product family aligned. Generated style guides and delivered UX guidance across product teams.
…select experiences that I have worked on.
Performed market research and user studies.
Here are a few snapshots from my market analysis at NI Week.
LabVIEW Education Edition needed a fresh welcome experience for their student target audience. Here is a hi-fidelity design that I designed and modeled for stakeholder review and user testing.
After reviewing the application commands holistically,
I gathered feedback, performed card sorting sessions and iterated. I found that customers typically perform configuration operations and design operations separately. As a result, I created two contextual ribbon tabs when a control or indicator has been selected: Configuration and Design. It has performed well in user testing.
My goal was to keep the interaction models consistent, but the challenge was to keep them extensible. The result is this lightweight but powerful context menu.
The LabVIEW visual programming language allows blocks to be arranged in any fashion adding to their complexity. I finely tuned the workflows and interaction models due to their complexity.
I designed for field validation in the ribbon. This is especially tricky when one field relies on another and becomes a problem when when modal error dialogs interrupt the user’s rhythm. Allowing fields to stay in an error state when the user moves on to another resolves this problem.
Pallets can be large. When expanding a branch, the label isn’t always visible.
To increase label visibility, I placed the lable vertically to the left of the expanded branch.
I was careful to only display the labels when the mouse was near the block. Then when wiring starts, the blue wire spool would appear. The wiring target becomes larger during a mouseover to make it an easier target.
There are many ideas about how interact between low and high levels of abstraction. These designs illustrate how to wire between the levels of hardware and software abstraction.
While iterating on the color picker, our usability studies revealed that users primarily use the color pallet instead of the granular color picker. So, I moved the pallet to the top.
I worked on the early UX designs for LabVIEW Next Generation
on touch enabled devices.
Stakeholders were very enthusiastic.
I worked on the experience of LabVIEW connecting to hardware clocks and processors. During our user studies, we found that it adds value to display the health level of a wire.
Visual and interaction designs for Front Panel controls and indicators.
Semantic zoom within a diagram of a system
United States 20130031508
Weighted zoom within a diagram of a system
United States 20130031501
Contractor through Braintrust
Current calendar was difficult to read, use and was outdated.
Using Figma, I updated the style to help define Medable’s data visualization design language.
Other project details are confidential.
Contractor through Braintrust
Iterated on designs with stakeholders and crafted prototypes from learnings. Feedback and critiques informed future designs iterations.
Performed iterations using the design, prototype, process until the project has sign-off.
Project details are confidential
Contractor through Insight Global
I collaborate with teams working on Intersight and the Cisco HyperFlex Application Platform. Ongoing UX design of new features and offerings by working with design, development and project management
Project details are confidential
Tasked to assess a candidate’s technical skills and level of experience to determine if they are a good fit for the platform. I also explain the nuanced benefits of the Braintrust network for talent, and why it is advantageous to work with us.
Gets a laugh and solidly built.
Terrific gag gift/boss’ day gift.
Great Classroom Prop
Soo Fun!!
Not just for kids
I designed a physical product from ideation to marketplace. I worked with manufacturers, built prototypes, performed user testing, and created a website. I launched it on Amazon and have sold over 7,000 units. This has been a lot of fun!
Drop the mic at parties, the office, at school, weddings,
anywhere a mic drop is necessary.
HIGH QUALITY – A solid and durable feel.
EASY TO USE – Hold button to record, plays back when dropped.
BATTERIES INCLUDED – Drop The Mic right out of the box.
RECORDING – Up to 15 seconds of recording and playback.
SIZE – Standard microphone size.
VERSION – Premier Edition.
Learnings
Ideation
Funding the idea
Designing the casing
Prototyping the electronics
Testing the experience
Manufacturing the prototype
Testing the prototype
Acquiring patents
Designing the package
Designing the website
Manufacturing the product
Shipping through customs
Selling with Amazon fulfillment
Acquiring sales online
Selling in stores
My roles at frog ranged from Liaison to Technologist to Technical Lead.
I consulted internal stakeholders and developed frog design’s corporate website. I then took initiative to gather requirements and develop frog design’s corporate intranet.
As Liaison to Living.com, I communicated technical and design visions to in-house
developers and designers. I also developed Living.com’s ecommerce user interface.
Defined user interface modules and technical specifications. Managed the technical aspect of the project. Mentored internal staff in module development and integration at the Walldorf Germany headquarters.
My role on the Dell project was to enhance user interface controls and empower the designers of Dell’s ecommerce website with progressive recommendations and technologies.
Developed the user interface prototype of the Microsoft Management Portal. Worked with Microsoft’s in house resources to incorporate their .Net strategy into the Microsoft Management Portal.
Please feel free to email me anytime.
2014 Portfolio